June 11 | New York
The transformation of search:
Harnessing the new consumer journey
Exclusive breakfast club for senior marketers
Submit your details to join this exclusive roundtable:
8.30 am - 10.30 am
30 Rockefeller Plaza, 65th Floor, New York, NY 10112
June 11 /
Search engines may have started as a simple by-product of the creation of the modern internet back in the early 90s, but today they are the starting point for the modern consumer’s path to purchase.
Google now processes 1.2 trillion searches a year (and growing). More than ever, search marketing is an essential piece of how we attract, interact with, and convert customers.
As consumers change the way they interact and search for information online, business must re-evaluate their customer journey. This in turn changes the very foundations of their business models.
Particularly for enterprise businesses, search marketing poses unique challenges and opportunities.
How should you address differences across countries, regions, business units, platforms, and partners?
What strategies do other successful enterprises use for their search marketing?
How should enterprise leaders be thinking about their search marketing strategies throughout the rest of 2019 and beyond?
At this exclusive CMO breakfast, hosted together with Catalyst, we’ll look at how to master search marketing for your enterprise business.
Discussion points include:
• How to improve your business’s overall approach to SEO and paid search
• How to get buy-in and investment from the rest of the C-suite
• How to scale campaigns across the enterprise
• How to align your search strategy across multiple companies and regions
In partnership with:
Discussion of Key Trends
CMO Breakfast Club /
Join an elite group of marketing leaders to discuss the global marketing trends that are changing the face of the industry.
Limited to just 10 seats at the table, our CMO breakfast series offers the unique opportunity to interact with other senior executives from the world's leading brands and agencies.
Hosted by ClickZ, a world renowned digital marketing publication, these intimate events take place at locations all around the world with special guests at each meeting.
A complimentary car service is available.
In partnership with: